The podcast sponsorship thing is so interesting and something Caitlin and I have discussed - we realised recently we’re one of the few podcasts that have been going so long (nearly 6 years) that doesn’t charge or make any money for our content. It’s pure love for books and support of authors. BUT it is a big time commitment (roughly 6 hours per episode excluding reading the books) which is why we now do seasons. It’s got to be a balance for sure - a paid model doesn’t work for us but we want to see others making it work and I’m trying to support more Substacks that offer paid options.
The podcast sponsorship thing is so interesting and something Caitlin and I have discussed - we realised recently we’re one of the few podcasts that have been going so long (nearly 6 years) that doesn’t charge or make any money for our content. It’s pure love for books and support of authors. BUT it is a big time commitment (roughly 6 hours per episode excluding reading the books) which is why we now do seasons. It’s got to be a balance for sure - a paid model doesn’t work for us but we want to see others making it work and I’m trying to support more Substacks that offer paid options.